Lead SEO & AEO Strategist

Precis

Location: Göteborg
Work arrangement: On-site
Job type: Full-time
Pay: SEK 53,000 – SEK 64,000 / month
Posted today

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Key skills in this ad

Skills and tools

SEO
Sales
Audit
Retail
Manufacturing
Google Analytics
LLM
Project management
AI

Languages

English
Swedish

About this role

At Precis, we are a group of friendly experts in media buying, analytics & marketing science, creative and technology with a joint mission to help great companies thrive in the digital landscape.

As our Lead SEO & AEO Strategist , you will occupy a critical hybrid role designed to accelerate our presence and commercial growth in the region. Built on a well-rounded background across search disciplines, you will actively drive both sales and client success.

You will support new business by joining prospect meetings, pitching solutions, and shaping proposals. Once strategic clients sign, you will lead their onboarding and set the direction during the first critical weeks before handing over to the delivery team.

Together with local leadership, your main goal is to drive sales, grow our SEO & AEO revenue in the local market, and ensure our priority clients thrive and stay with us for the long term.

Are you curious to learn more about us? Read more about us here . For insights into what life is like at Precis and a peek at the perks of working with us, visit this page . In our Handbook , you can get a neat summary of who we are, our culture and our offices. In this document , we have summarised what our recruitment process looks like. Take a look!

We are committed to building an inclusive and fair workplace that attracts talent and advances its people, regardless of their background, experiences or perspectives. We believe that a diverse set of minds will continue to contribute to our innovative culture and our ability to reinvent ourselves constantly.

WHAT YOU WILL BE DOING 💼

Drive Commercial Growth & Win Pitches : Act as the strategic face of SEO & AEO for the local market. Partner closely with local BU leadership to architect compelling proposals, lead pitch presentations, and convert regional new business pipelines.

Organic Upselling & Expansion : Audit and analyse existing client accounts to identify untapped organic growth, introducing cutting-edge service lines such as Answer Engine Optimisation (AEO) audits and holistic search roadmaps.

Enable Client Solutions : Work closely with local Client Leads and Account Directors to demystify organic search and AEO, empowering client teams to champion search as a primary commercial growth lever.

Bespoke Strategy & Retainer Ownership : Move far beyond generic checklists. Architect and deliver tailored SEO & AEO strategies directly aligned with clients’ business models across e-commerce, retail, and industrial manufacturing.

Hands-on Technical Execution : Lead by example with deep-dive technical root cause diagnosis, entity-based search mapping, and AEO tracking using tools like GA4, Google Search Console, Screaming Frog, Ahrefs, and emerging LLM visibility frameworks.

Operational & Margin Excellence : Own your client deliverables transparently in our project management tool Teamwork. Maintain tight control of account margins, accurate time allocations, and collaborate daily with SEO & AEO Operations Leads.

Specialist Mentorship & Thought Leadership : Conduct structured 1:1s and quality reviews with central Craft Specialists on your local accounts, while contributing to internal and external thought leadership to position Precis as the benchmark search authority.

WHAT WE ARE LOOKING FOR ✔️

Proven Leadership Skills : several years of experience working at a senior level , leading enterprise-level SEO and organic growth strategies across diverse platforms with demonstrable commercial impact.

Commercial Drive : A proven track record of contributing to winning pitches, client onboarding, and proactively growing retainer revenue.

Forward-Thinking on AEO & AI : A deep, curious understanding of how generative AI and large language models are transforming user discovery, search engines, and answer engine visibility.

Exceptional Communication & Stakeholder Skills : Confident presenting complex, data-driven organic strategies to CMOs, Marketing Directors, and senior client stakeholders with clarity and strategic impact.

Collaborative & Empathetic Mindset : A true team player who partners smoothly across channels (Paid Media, Analytics, CRO, Creative) and takes genuine pride in upskilling and mentoring specialists.

Everyday Practitioner : An advanced, hands-on master of the modern search toolkit (Ahrefs, SEMrush, Screaming Frog, GA4, GSC) who genuinely enjoys balancing high-level advisory with dedicated technical execution blocks.

Professional working proficiency in written and spoken English and Swedish .

WHAT WE OFFER🌟

You can read our full offering in our handbook .

An intense learning environment where you will be able to grow and develop your skills and passions alongside some of the brightest minds in the industry.

A culture that is built on collaboration, trust and innovation. We value having fun together - that’s why we also have regular afterworks, team events and a yearly festival.

Transparent salary setting - you can find it below the job description on our website!

30 days paid leave, flexible public holidays, parental pay, a solid pension scheme and key insurance. Our different offices also offer different perks such as massage, health care contributions, free book orders, healthy snacks & great coffee, EAP programs and your choice of PC or Mac.

A diverse environment with a high focus on inclusion and belonging. We speak 46 native languages around Precis, and our internal inclusion score is 4.5 out of 5.

🇬🇧 To make things as smooth as possible, please ensure your CV is in English.

We update all candidates on their applications by email. If you don't receive an email from us, please check your spam folder.

Department

SEO & AEO

Location

Gothenburg

Salary

kr53,000 - kr64,000/month

Employment type

Full-time

Office

Hybrid

Role level

AI transparency & human oversight disclosure

We use Teamtailor Co-Pilot to assist with resume parsing and interview transcription. AI tools are strictly advisory; all screening and hiring decisions are made directly by human recruiters, and automated rejections are turned off. You may request a human-only review of your application at talentacquisition@precis.com. Learn more in our Privacy Policy.

Pay

SEK 53,000 – SEK 64,000 / month

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