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Social Media Specialist
capital.com
Source: Headcount Labs · original listing ↗
Job data: Headcount Labs, ODbL 1.0. Job descriptions belong to their employers.
Posted 8 days ago
About this role
You will run Capital.com's day-to-day social presence across the Middle East and North Africa. Social is often the first place a trader in the region meets our brand, so the work you publish shapes how people understand trading, risk and the platform before they ever open an account. You will sit in the MENA marketing team in Dubai, working with content, performance, compliance and product to turn market moments into clear, useful posts in Arabic and English. Our mission is to give traders clarity and technology they can rely on, and this role carries that into the feed every day. What you will do: Own the weekly content calendar for MENA channels: Instagram, TikTok, X, LinkedIn, YouTube, Snapchat and Telegram. Write and publish posts, captions, stories and short-form scripts in Arabic and English that explain markets plainly. React to market events (rate decisions, oil moves, earnings, gold) with timely, accurate content within agreed turnaround times. Brief the Video Editor and designers, review drafts and keep output on brand. Route every post through financial promotions review and keep required risk warnings in place. Manage community replies and DMs, escalating client issues to Customer Support and complaints to Compliance. Report weekly on reach, engagement, follower growth and social-sourced registrations, and act on what the numbers show. Work with the performance team so organic content supports paid campaigns and regional launches. What you bring: 3+ years managing brand social channels, or an equivalent portfolio that shows you grew an audience. Native-level Arabic and fluent English, with the judgment to write for Gulf and wider MENA audiences. Hands-on experience with native platform analytics and a scheduling tool such as Sprout Social, Hootsuite or Later. Comfort editing short-form video and graphics in CapCut, Canva or Adobe Express. Accuracy under time pressure: you check facts and figures before anything goes live. Clear written communication and the ability to take feedback from Compliance without losing pace. Nice to have: Experience in fintech, brokerage, banking or another regulated industry. Working knowledge of financial promotion rules (SCA, FCA COBS 4 or CySEC). Familiarity with UAE Media Council advertising and influencer requirements. Interest in markets and trading, and an understanding of CFDs. Experience with creator or influencer partnerships in the GCC. What you will get in return: Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated. Work-Life Harmony: Join a company that genuinely cares about you —because your life outside of work matters just as much as your time on the clock. Annual Performance Bonus: Your hard work doesn’t go unnoticed! Celebrate your achievements with a well-deserved annual bonus tied to your performance. Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry. Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team. Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks! Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits! Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community